Jul 5, 2025
“Which channel holds the real deck?”
“What did we decide in last week’s call?”
“Who owns this feedback thread?”
If you work on a team, you hear or ask these questions every day.
Tool Abundance, Context Drought
Ideas spark in Slack, strategies live in Notion, designs evolve in Figma, and tasks pile up in Jira.
Each tool shines on its own, yet chaos grows between them.
We call that gap the Thread Black Hole: chats scroll faster than memory, context splinters, and responsibility dissolves.
A 2024 Deloitte study found knowledge workers lose 27% of their week digging for past messages or files—every Friday wasted on digital archaeology. That’s fundamentally broken.
What if every conversation turned straight into execution?
That single question ignited MAKi.
MAKi isn’t “one more app” to juggle.
It’s a Digital HQ that converts raw conversation into the only currency that matters: shipped work.
A message becomes action
A meeting becomes momentum
A photo becomes progress
“Please make this button blue.” → One click, and a To-Do card lands on the designer’s board—already assigned, due-dated, and traceable.
Drop a one-hour recording; our built-in AI collaborator MAKi pulls out the key decisions and assigns owners in seconds—meeting notes you never write.
A site engineer snaps a picture, annotates a defect, and a ticket appears instantly on the Kanban board until it’s resolved.
What’s new in 2025 (v0.5)
Smart Chat-Tasks
One chat line links to the exact file version, owner, and deadline no copy-paste.
Drag-and-Drop Buckets
Lightweight Kanban: Discuss → To-Do → Done in one motion.
Two-Way Calendar Sync
Weekly timeline plus Google Calendar back-fill—deadlines stay real.
Inline Feedback
Annotate PDFs, images, and Figma embeds without leaving the chat.
Live Co-Edit & E-Sign
Edit docs together in real time, then seal them with one-click signatures.
In private beta, teams converted 71% of conversations into trackable tasks and cut average hand-off time by 43%.
In the last 90 days, MAKi processed 8.2 million messages → 1.6 million auto-tasks, with an NPS of 65.
Why MAKi Works
One Continuous Flow
Chat, tasks, files, and versions in a single link-rich canvas.
AI as a Real Collaborator
MAKi nudges owners, updates statuses, drafts follow-ups—work never stalls.
Searchable Memory
Every decision is indexed the moment it’s made. Type a keyword, get the full story.
Built for Hybrid Reality
From a 3-person studio in Seoul to a 40-office architecture giant.
From “Where?” to “Done.”
Our founder, an architect-turned-product-builder, endured too many 2 a.m. hunts for latest_v12_FINAL.pdf.
MAKi is the answer: if conversation is where execution begins, software should treat it that way.
Coming Next
Voice-Meeting AI – auto-summaries from Zoom, Teams, in-app calls
Workflow Marketplace API – plug any SaaS straight into your chat stream
Automated Version Migration – carry decisions forward as files evolve
Teams Already Shipping Faster
Gensler design managers cut six emails per decision cycle by reviewing prototypes in MAKi.
An ed-tech startup moved from four apps to one and halved new-hire onboarding time.
A software agency closed 90% of client change requests with zero “Where’s that file?” replies.
Ready to watch your Thread Black Hole disappear?
Spin up your Digital HQ – free to start, <2 minutes
Invite your team – our Slack importer pulls recent chats automatically
Let MAKi work – first 30 days of AI features are on us
MAKi – Turn conversation into execution.
The OS for Work.
[Start Your Free Workspace] (no credit card required)
P.S. Buried in screenshots of marked-up PDFs?
Forward them to MAKi, who loves a challenge.